Publication Date: Jul 31, 2019
Source: VTPI, 2019 June. Rural Multimodal Planning. https://www.vtpi.org/rmp.pdf
| Trend | Explanation | Impact on Multi-Modal Demand |
| Isolation | Rural non-drivers experience social and economic isolation, particularly as rural services consolidate | Rural non-drivers need independent mobility options to participate in social and economic opportunities, and avoid imposing chauffeuring burdens |
| Population aging & disability | Many rural areas are experiencing population aging and high disability rates | Many residents want to age in place, which requires mobility options for older and disabled people |
| High transportation costs | Many rural households spend more than they can afford on motor vehicles | Many rural residents want affordable mobility options, including public transit services suitable for commuting, shopping and socializing |
| Poverty | Many rural areas have high poverty rates | Many rural residents want improved walking, cycling and public transit options |
| Changing travel preferences | Many residents, particularly youths, want alternatives to driving | Many rural residents want improved walking, cycling and public transit options |
| High traffic fatality rates | Rural areas have high traffic death rates, and many traffic safety programs depend on some travelers’ ability to reduce their driving | Improving travel options, particularly for youths, people with disabilities, and law-abiding drinkers can help increase traffic safety |
| Poor public fitness & health | Many rural residents are sedentary and overweight, and suffer associated health problems including diabetes and heart diseases | Improving and encouraging active modes (walking and cycling) is an effective strategy for improving public fitness and health |
| Economic opportunity & development | Many rural areas want to improve education and employment opportunities, and support local industries | Improving travel options increases economic opportunity and development by providing access to schools and jobs, and by supporting industries such as tourism and retirement services |