City of Portland Partners with Motivate to Launch Bikeshare System, 2016

  • Date Enacted: Jul 1, 2016

Summary

The City of Portland launched its bikeshare system in partnership with operator Motivate and corporate sponsor Nike. Nike committed to a $10 million sponsorship to cover acquiring, launching and operating the system. Additionally, The Portland Bureau of Transportation received a $2 million federal grant which required a 10.27% match, which is covered by the Nike commitment. The system also launched with the lowest price point of any major bikeshare system in the country, as well as with a comprehensive equity plan to ensure all Portlander’s benefit from the system. 

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  • Portland, Oregon, US
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