Suburban Community Launches Microtransit, Grand Prairie, TX 2022
5 minutes Date Launched: Apr 12, 2022
The City of Grand Prairie is launching Via Grand Prairie, a microtransit service. Like many newer flexible transit services, customers can use a smartphone app or call a hotline to request shared curb-to-curb rides in real-time. Via, a technology company, serves as the booking, routing, and technology partner for this service and supports the app. Via Grand Prairie has wheelchair-accessible vehicles and can connect customers to anywhere in the city limits of Grand Prairie. A standard one-way fare for just one person is $3, with a discount of $1 available to people ages 65 and older. Via Grand Prairie charges an extra $1 per additional customer in a single ride party. Individual rides to Tarrant County Community College and the University of Texas at Arlington, both in Arlington, and the TRE Station in West Irving, also cost $3 and rides to Dallas Baptist University and Dallas County College in Dallas cost $4. Customers can pay their fares through the Via Grand Prairie app or with exact cash on board. Via Grand Prairie operates from 6 AM to 9 PM, Monday through Saturday.
The city is starting this microtransit to expand shared mobility within its limits; Grand Prairie has an AllTransit™ Performance Score of 0.3/10 and only operates a paratransit service on top of Via Grand Prairie at this time. Microtransit can be a practical solution for lower-density communities and provide easier access to shared mobility to a broader range of customers than taxis and ridehailing services.